NETWORK UP is a relationship-driven business community for entrepreneurs and professionals who believe growth happens faster — and better — through trusted connections.
This isn’t casual networking.
It’s intentional relationships that create momentum, referrals, and long-term business growth.
Most professionals don’t struggle with effort — they struggle with isolation.
They attend events, exchange cards, and make connections…
but rarely build the kind of relationships that lead to real opportunity.
NIAX | NETWORK UP exists to change that.
We believe business grows best in environments built on:
When people connect with intention, everything accelerates.
NETWORK UP is intentionally designed — not accidental.
We create high-trust environments through:
This structure removes wasted time and replaces it with meaningful momentum.
At NIAX, your network becomes your net worth. We help you build strong, high-trust relationships with professionals who want to grow with you—not just exchange business cards. With monthly meetings, smart matching, and a collaborative mindset baked into the culture, you're not just networking—you're forming a powerful alliance that opens doors, accelerates referrals, and multiplies your opportunities.
Your introductions have value—and at NIAX, we make sure you're rewarded for making them. When you refer someone who closes a deal, you earn a share of the revenue. It's our way of honoring the role you play in helping businesses grow.It's our way of honoring the role you play in helping businesses grow systems to incentivize your collaboration.Just smart systems that incentivize collaboration and reward the trust you’ve earned.
With NIAX, you don’t just grow your business—you grow your income. Our innovative model lets you earn actual cash for the referrals you give that lead to closed deals. Whether it’s a client connection or a warm introduction, your contribution is tracked and paid. It’s networking with ROI—simple, fair, and built for today’s professionals who value both time and trust.
NETWORK UP is for:
If you’re looking for volume networking, this isn’t it.
If you’re looking for meaningful connections that compound, you’re in the right place.



"NIAX truly wants the growth and success of anyone attending. It does not feel like I am being sold on or being swayed in my direction. NIAX and the people representing it are focused on YOU first, and the results speak for themselves."
"I have learned a lot so far, made awesome new connections, and I look forward to all the growth being a part this group bring ! NIAx is a great organization for networking and professional development."
"Our group leader creates an environment that fosters personal and professional growth while creating opportunities to meet and learn from people of varied backgrounds and experiences. The relationships that are started in her group are long lasting and rewarding."
NETWORK UP isn’t open to everyone — and that’s by design.
If you’re ready to connect with purpose and grow through meaningful relationships, we invite you to take the next step.
David Wells is a relational strategist and managing partner at NETWORK UP, where he advances a distinctive approach to business networking rooted in intentional connection, trusted referrals, and purposeful growth. At the heart of his work is a simple but powerful belief: relationships are the currency of business success, and the right connection at the right time can change a trajectory.
David’s journey into professional networking didn’t start in a boardroom — it began in disciplined environments where leadership and service mattered most. He earned his MBA from Texas A&M University and a BS in Computer Science from Chapman University, and then served more than a decade in the military, where leadership, character, and teamwork became central to how he views business and community.
Before NETWORK UP, David helped co-found The 1010 Project, a nonprofit based in Colorado that he served as board chairman for five years. That experience deepened his commitment to serving communities and helping people solve real challenges, both personal and professional — a commitment that would later shape his approach to business networking.
In 2022, David’s journey took a defining turn when his wife, Joyce, invited him to become her partner in Cougar Connection, recognizing the opportunity to build something bigger together. What began as Cougar Connection has grown into NETWORK UP, a forward-thinking business community focused on helping professionals get known, get connected, and grow on purpose.
In his role leading NETWORK UP, David blends strategic vision and relational leadership. He helps members become more intentional about how they cultivate networks, leverage referrals, and engage with peers and mentors who accelerate their growth. His leadership emphasizes trust, consistency, and purpose — principles that show up in every meeting, conversation, and connection he helps create.
Outside of community building, David pursues passions that reflect his adventurous, disciplined spirit — from flying and cycling to racquetball and travel. These interests, like his work, are grounded in curiosity and connection.
Joyce Wells’ journey into community leadership and business networking didn’t start with a plan — it evolved from her deep belief in the power of relationships and a life shaped by growth, connection, and purpose. A longtime University of Houston Lifetime Alumni, Joyce first found herself back on campus in 2017 when her youngest son began his college journey. That return to UH sparked more than nostalgia — it reignited her passion for community and meaningful connection.
That same year, she was approached with an invitation that would change her professional path: to start a networking group for UH alumni. Joyce said “yes,” and Cougar Connection, LLC was born, marking the beginning of a journey from local alumni networking to leading what would become a broader, more intentional business community.
Joyce’s career has always centered on relationships. Back in 2009, while working as a paralegal, she embraced her entrepreneurial spirit by building a successful network as a representative for a luxury men’s custom clothing brand — recruiting hundreds through connection and trust long before she ever launched her first group.
Under her leadership, Cougar Connection grew with heart — bringing business owners and professionals together in ways that felt personal, purposeful, and impactful. Evolving into NETWORK UP, Joyce continues to weave her passion for people into every gathering, helping members not just meet one another, but truly connect with purpose and potential.
Joyce doesn’t just build networking groups — she builds communities that nurture growth. She is deeply involved in the success of every member, guiding them to get known, get connected, and grow their business with confidence. Her approach is relational, intentional, and rooted in the belief that real growth happens when people are connected in ways that matter.
Outside of NETWORK UP, Joyce enjoys saltwater fishing, kickboxing, ballroom dance, and gardening — pursuits that reflect her balance of adventure, discipline, creativity, and care.